hello my name is Stephen I am the man with a hat. This channel is dedicated
to sharing with you how I grew my subscribers by 3000 in just 10 days by doing what
the big boys do and I'm going to show you five things that they do that you
don't - right after this!
One of the first things you have to do of course is decide as a creator what is
important to you, is it just creating and publishing or would you like to do
more than just that perhaps even making a living and getting sponsorship and
brand deals and make a really good income. Once you've decided which way you want
to go (and for the moment we'll just put the hobbyist to one side) you then need
to have a plan and a focus if you don't know where your focus is or where you're
going you'll never know the route to take to get there
the most important tip by far is your content. All the top youtubers do it
because they love what they create we all started off as very poor creators
some people actually delete their earlier videos because they're so
ashamed of them I think there's a good idea to leave them so you can monitor
your progress and how good you are. Every top YouTube video creator will tell you
they love their subject they're passionate about what they do they have
a focus and if they put themselves in front of a camera, their real identity
who they are rather than pretending to be someone else, that is what makes great
content. Natural delivery, natural focus, natural enthusiasm and sincerity towards
the subject also remember not to compare yourself with other people other people
are not your competition whether they be better than you or worse than you you
are your competition are you getting better at your presentation though the
way you deliver the flowing the editing and don't forget you don't need to have
expensive equipment to become a good youtuber there are one or two really big
youtubers who still use a phone. There's a company called Flare TV who are very
new to YouTube just a few months old already they've got well over a million
subscribers and it's happened with one video with only one piece of content
nobody talks on it nobody appears on it. How the heck did they do that?
Well unless you've been under a rock for the last few months you will probably have
heard the two names PewDiePie which is the biggest youtuber and has
for years on this platform and he was being chased by T-series which has been
threatening to take his crown away for him as the largest youtuber this battle
has been going on and on for weeks and months and Flare TV, all they've done is
they've taken the stats the numbers our subscriber numbers from each of those
people and put them on screen, that's all they've done. But nobody can beat
being original so they were the first ones to spot this potential battle
between two creators and launched a constant live stream which would go on
for months, no interruptions the same song just in a loop all the time in the
background, and they have so many hundreds of thousands of watch time
minutes every day. Now this next tip has the potential, huge potential to bring
you lots of watch time, audience retention, and new subscribers and of
course we all want new subscribers who are these people? Let's break them down
the death or partial hearing, those who choose to watch with the sound turned
off because they're in an environment with other people, all those in a social
situation where they cannot have the sound on and if they do they couldn't
hear you, they like to watch. There's 480 million people that
fit just that category, and there's several millions more those English isn't first
language. But they may well be interested in your type of creative work so why
wouldn't you turn on subtitles the answer really is because there is some
work involved and it's okay for the really big boys who have got staff who
can do all the work like that for them but you need to be able to tap in to
that big audience by doing something yourself. Now subtitles are
auto-generated by the YouTube software then rather like Siri on the iOS
platform or Google, who all have voice recognition software but we've all got
different accents and different twangs to our voices and they do make mistakes
especially if you stutter like I just did
so what you do is you're going to this subtitles transcript and you put the
corrections in, making sure it's 99% correct and publish the fact you've got
subtitles, there's a whole new audience for you and it could take off - yes there
is some effort involved but that's what all the big boys do and that's why
you're watching this video isn't it? So so far we've ascertained that really
your creative content is about things that you enjoy you're passionate about
it shows that you don't need to have all the best equipment in the world and be
spending money and you need to be original and people will find you and
enjoy the content with you not only that you need to reach these people who can't
be reached by using subtitles and helping people to engage in your content
without the need for sound. Oonce you've done that and you've got these
subscribers in, they are expecting to see content from you that's why they've
subscribed so you need to be regular with your posting of new content you
need to do it at a regular time a regular day whether it be every day, once
a week once, every two weeks, twice a month it doesn't really matter what your
schedule is as long as it becomes a regular schedule. Now I post at just gone
midnight on Saturday mornings every week I'm also now doing something similar
with this channel but only once a month Hey so you might as well subscribe to this
channel because you know every month you're going to get a brand new video to
watch and it's not going to be too much that you can't afford to spend the time
watching them is just once a month. Anyway, moving on to an additional FREE
tip number six for you and that is engagement it's about taking the time to
show your subscribers you do care it's not just about how much you can suck at
them to give you some reward but it's showing them you appreciate this
subscription if they leave your comment then reply to it leave a thumbs up to
their comment give them a like the heart-shaped button if possible ask them
another question to get them to engage with you even further you'll find so
many youtubers do not engage hardly at all and some - never.
But don't forget I've got other videos before this one which will show
you how to make highly clickable effective and eye catching thumbnails
the things that people see and they decide should I click that video or not
also how to create really good titles and descriptions with the use of a free
piece of software called tubebuddy it's a browser extension which saves you
so much time and gives you all the right keywords people are actually searching
for right now and you can fit those into your video tags and descriptions it's
free so why wouldn't you do it anyway if you did enjoy that video all you got to
do is take a look over there and if you want any of my shirts like this I've
been showing off and I've got a couple of others that also you can click the
link at the bottom there and buy some of my merchandise thank you very much for
joining me don't be a stranger in your cake hole, catch you later
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