- When I'm on an airplane I tend to write video scripts.
In fact, I'm writing this video script
on a flight from Hawaii to Portland.
I am on a Hawaii Airlines flight, and I just finished
watching, well, about 10,000 feet ago, their safety video.
What does this have to do with you
and your YouTube videos that you're recording?
A lot.
Stick around and I'll explain.
(Hawaiian music)
I've noticed that safety videos
have been getting more and more visual.
Everyone has heard the exit row may be behind you
and no smoking in the lavatory 100 times,
so we don't pay attention.
But airlines are countering
our safety video burnout by adding visuals.
On Hawaiian, the crew is demonstrating the safety features
on the beach, in the mountains,
and I watch this video every time.
Now, I've made a collection of safety videos
that should play right after this one.
So keep watching to see how
airlines creatively get people's attention,
and then, think about your own videos.
Are you just a talking head?
Or are you engaging your audience with extra visuals?
Now, don't get me wrong, I think you should have
your face on screen talking directly to your viewer,
but you should also add in things like text on screen
or B-roll that shows what you're explaining
or graphics that help explain a concept
or even just editing to add some cuts to your video.
Let me know in the comments below
what you think of airline safety videos.
Have you noticed a change?
And you can click up here to watch
that series of videos that I've collected.
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