impact medias team has been producing professional broadcast quality videos
for well over a decade we've been behind the production of many TV commercials
infomercials internet marketing videos corporate videos and much more this is
our work these are the folks who make it all happen this is a behind-the-scenes
look and an impact Media production
the team is meeting at a studio location to shoot a commercial for an
up-and-coming dating app what we shot was a commercial for this company that
makes this app for meeting new people online in your area and what we did was
we hired a couple of actors to play friends who are college students the
commercial is going to be a green screen shoot that means the team sets up a
green backdrop so that any image can be placed as the background of the
commercial originally we were going to shoot it at a college campus so we went
around to different campuses to scout locations and but it turned out to be
too much red tape involved with securing the location and we would have to run it
it was going to take us over budget so that's why we decided to just shoot it
at a studio and set up a green screen instead okay Roy gotcha
footage and up until now the project is going off without a hitch but after
inserting the background image the team hits a snag
well the editing went really well for the most part but then when we had to
actually insert the background image you had this issue where we have this green
border going around the actors in some of the shots so the way we ended up
fixing it was we used the piece of software that's especially for motion
graphics and animation and we had to go in and painstakingly remove every green
pixel one by one so it took a long time it was very time consuming it took us
another few days just to do that but that goes to show you that we put in the
extra effort and go the extra mile to make sure that every client is happy
with every project now that impact Media was able to fix the situation with good
old elbow grease the project is finally complete let's take a look at the
finished product
that concludes another job well done by impact Media
make sure to subscribe like or follow to join us next time for another behind the
scenes video
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