[Don Roberts] Here at S&T we're developing a number of tools among them a video
algorithm capable of automatically detecting bags left behind
and tagging individuals who left those bags. We're also developing a
suite of video forensic tools that allow video surveillance systems to work more effectively
and efficiently.
[Robert Sealock] Today we are at New Carollton Metro station. We are testing some of camera
algorithms by placing bags in a variety of locations.
If you have a fairly well performing commercial algorithm that alerts
maybe only 60 times an hour, once a minute, when you multiple that by the
50,000 or so video camera in a mass transit system.
The number of false alerts is quite overwhelming. Its inconceivable
that even a fully staffed operations center is going to be able to field that many events over the course
a day. We are looking at a false alert rate that is appreciably lower
then what's commercially available and basically baked into the infrastructure.
and the video analytics and the video management systems that presently exist.
[Shawn Doody] The FOVEA program allows us to
be able to identify a package that's been left behind and then
to figure out who left it it behind and then start
to track that person and determine weather or not this is a
threatful situation and deploy proper resources to keep the people safe.
[Marianne Deangelus] So we're helping make existing video surveillance
systems more efficient, more effective, by giving users tools that help them get through the video faster.
One of the tools within FOVEA is a tool that we call jump-back and it lets a user
highlight an abandoned object, simply draw a box around it and jump back
to when that object first appeared. And from there the user can investigate what are the
circumstances around it. So for instance it's jumped back to when the
person left the bag. We can actually begin to bookmark the person in the video
and follow as they move throughout the station.
So here we're actually piecing together information from different video cameras.
Now once a user actually followers a person throughout the station
and understands where they have come from and where they have gone to
they could then reconstruct that video and stitch all of those pieces together
into once final video.
[Music]
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170919 UT Extension Video 4 Evaluating PSEs in Small Retail Final - Duration: 4:02.
I'm going to talk about evaluating the effectiveness
of PSEs in corner stores.
Corner store interventions are captured under the shock domain
in the evaluation framework, and often these changes
would be reported using MT5 nutrition supports.
This indicator is defined as the adoption and promotion
of nutrition-related supports, insights and organizations.
Adoption includes a change in practice
that expands access and/or promotes healthy eating.
Reach, or the potential number of people impacted
by the intervention, is another important element
of any PSE intervention.
For corner stores, reache is the total potential number
of people who encountered the improved corner store
or are affected on a regular basis
and are assumed to be influenced by the PSEs.
Reach for corner stores could be an estimate
of the number of customers who regularly visit the store as
determined by the corner store owner or through census data.
Be sure to document how reach was determined.
MT5 has several sub indicators that
could be included as part of your evaluation.
Some recommended sub-indicators include
A, C, D, E, and F. MT5A a is the number and proportion of sites
that make at least one change in practice
to expand access or improve appeal for healthy eating.
For corner stores, this would be the number of corner stores
that implemented changes related to healthy eating.
MT5C is the total number of systems changes.
This could include any changes that the corner store
owner made to increase purchases of healthy foods.
It could also include any increases
in buying and promoting fresh or local produce at the corner
store if this was part of the intervention.
MT5D is the total number of environmental changes.
This could include any improvements
in store layout or display of food that
helps promote healthier food.
MT5E is the total number of promotional efforts
for PSE change.
This could include the number of point of purchase prompts
in the store.
It could also include how many customers reported an increased
awareness of the healthier food promotion in the store.
One method to collect data about customer awareness
is to conduct intercept interviews.
You can interview a sample of adult customers
as they exit the store.
The interview includes questions about the intervention, what
customers noticed, and any changes
they might have made based on this intervention.
MT5F is reach, which is again the potential number of people
impacted by the intervention.
There are several other indicators
that could be included as part of your evaluation
and reporting plan for corner stores,
such as ST7, partnerships, where you could describe
new partnerships with corner store
owners and other partnerships that you have established
in order to have a successful intervention.
LT5 nutrition support and implementation
would include measures for an established quarter store
intervention.
LT12, food systems, could include longer term changes
to the food systems that occur as part of your corner store
intervention, such as partnering with local farmers or food
distributors.
As you were planning your intervention,
keep in mind that the evaluation plan needs to be feasible,
cost effective, and needs to collect data and indicators
that best capture and reflect the priorities of your agency
and your stakeholders.
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170919 UT Extension Video 3 Building Relationships with Small Retail Owners Final - Duration: 4:25.
[MUSIC PLAYING]
Based on my years of work with corner store owners,
I have come up with a list of best practices
for building relationships with small store owners.
First, communications regularity.
Second, introducing foods and beverages in a phased approach.
Third, increasing consumer demand
via effective promotions.
And fourth, training of store owners.
Good communication with corner store owners
is essential, particularly regular communication.
Visit your corner store multiple times during recruitment
and ask for the owner.
Try to understand their schedule and the best times to drop by
and discuss the intervention.
Once a corner store is recruited,
aim for weekly phone calls and biweekly in-person meetings
with the store owner.
Designate the same person to consistently work
with that store so that owners and staff get
used to a particular face, and so a relationship may develop.
Many corner stores, particularly in urban areas,
are owned and operated by people of a different ethnicity
than either your intervention team or the communities
they serve.
It is ideal that the designated intervention person speaks
the same first language as the store owner,
but we know this is not always possible.
In terms of a phased approach, it
is important to keep the corner store owner's
potential concerns in mind when intervening in their stores.
It is typical that corner store owners will start off
with initial suspicion or distrust of your motivations,
and whether or not the foods or beverages
you wish them to stock will sell in their store.
Thus, it's important to aim for some early wins,
and this can be achieved through a phased approach.
In the first phase or two, we suggest
stocking more shelf-stable, less perishable
items in an intervention.
A lot of small store interventions
start off with fruits and vegetables.
This can be a big mistake because oftentimes
for corner stores, sourcing fresh fruits and vegetables
is difficult, as their wholesaler or distributor
may not carry them.
Also, there is the added concern of parishability,
and the owners may not be sufficiently
trained in food safety.
So asking a store to stock a variety of fresh fruits
and vegetables in a first phase is a very risky thing to do.
This is likely going to lead to a loss situation
where some or all of the food goes bad,
resulting in a loss of profit, and potentially
distrust between the store owner and the intervention team.
So for some early wins, we strongly recommend in a first
phase to start off with something that is more
shelf-stable, such as bottled water,
higher fiber/ lower sugar breakfast cereals,
or baked chips, for example.
As a starting point for your promotions,
you will need to use your needs assessment
to identify the best messages and channels to communicate
those messages.
When creating messages, you want to make sure
that they are done by a professional or a team
member who's proficient in an editing
software such as programs found in the Adobe Creative Cloud.
Be sure to incorporate the promoted foods
and culturally appropriate elements
to attract the community.
Consider choosing a motif to run through all your materials.
You want to select something that
resonates with the community, for example
a local sports team, a fun character, or even local youth.
Keep messages short and simple.
Develop a recognizable logo and make
sure to include your SNAP-Ed logo.
Once you have an attractive message,
make sure to reinforce these messages via a combination
of media outlets.
Lastly, you want to train new store owners.
The corner store owner is your key player
for the long term sustainability of the intervention.
If a store owner does not see the importance
of your intervention or does not understand
how to troubleshoot problems, the intervention
may not be successful, and certainly not sustainable.
Consider providing one to one on-site introductory training
on basic nutrition education, healthier food procurement,
handling of fresh produce, and pricing.
Make sure your training is specific for each corner store
owners training needs.
These are a few practices appropriate for
SNAP-Ed implementing agencies.
Keep in mind that if you're partnering with other agencies
or seeking other funding sources working
towards a similar mission, you may have the opportunity
to employ other best practices, such as incentivising,
promoting structural changes, and working
with the wholesalers or distributors.
[MUSIC PLAYING]
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170919 UT Extension Video 1 Why Small Retail Final 1 - Duration: 4:06.
[MUSIC PLAYING]
Hi, my name is Joel Gittelsohn.
And I'm a professor at the Johns Hopkins Bloomberg School
of Public Health in the Center for Human Nutrition and Global
Obesity Prevention Center.
And for the last 20 years, I've been developing, implementing,
and evaluating interventions to improve the food environment
for low income minority populations around the country
and internationally.
In most low income communities in the United States,
in both urban and rural settings, what we find
is that there are far fewer supermarkets or grocery stores.
As well, the prices are often higher
in the food sources that are available.
And the selection in quality is lower
in supermarkets that are present in low income settings.
Much more common food sources are
small retail establishments, such as corner stores,
convenience stores, bodegas, and so on.
I will be referring to these small retail establishments
as corner stores.
But keep in mind that they may be called
another name in your community.
Corner stores within a community are a convenient store
to purchase food and beverages.
In some limited resource communities,
corner stores are the only place to purchase food and beverages
without traveling--
in some rural settings, as far as 20 miles to a supermarket
or grocery store.
Although convenient, corner stores
are limited in space and inventory
and typically lack fresh fruits, vegetables, low fat dairy,
and whole grains.
Hi, I'm Doctor Chris Sneed.
I'm an extension specialist with the University of Tennessee
extension.
I work with our SNAP ed program, TNCEP, the Tennessee Nutrition
and Consumer Education Program.
And I've been working in the food environment
area for the past four years, helping increase access
to healthy foods among our low income populations.
Corner stores are ideal settings for PSC approaches,
because they are a common food source in limited resource
communities.
Both adults and children frequent corner stores,
whether it be to purchase foods, to prepare
meals, or a quick snack after school or work.
Because corner stores typically lack fresh produce
and other healthy foods, this can present a major barrier
for SNAP ed participants, who are learning
to make healthy choices in SNAP ed nutrition education classes.
Partnering with SNAP ed qualifying sites
to implement PSC approaches-- they
provide a place for direct or indirect education
opportunities, increase community members' access
to healthier foods, and may result in increased
sales for the store owner.
Having healthier options accessible in the corner stores
and displaying these healthier foods and beverages
in point of purchase areas are an example
of environmental changes.
But systems and policy changes can also
be employed to enhance the sustainability
of your healthy corner store initiative.
For example, a systems change could
be facilitating partnerships with small store
owners and local farmers.
Another systems change could be facilitating partnerships
with food distributors, encouraging
them to have healthier food choices available for stocking.
A policy change could be working with corner store owners
or stakeholders to establish healthier store policies.
Engaging the community and corner store owners
to buy into your SNAP ed programming or efforts
takes strategic planning, patience, and creativity.
After studying in corner stores and implementing various policy
systems and environmental change approaches,
we've come up with a set of tips and strategies
to help others create sustainable
change towards obesity prevention
efforts in a small retail setting, such as corner stores.
[MUSIC PLAYING]
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Video SEO- How To Rank Video #1|Youtube Videos on YouTube First Page|SEO Full Explained In Bangla - Duration: 15:58.
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