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Student Video Support Assistants Initiative | University of Lincoln - Duration: 2:25.

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Brand Photography Playbook: Video Book Review - Duration: 4:09.

- So it's time for new brand photos,

and you have no idea where to start.

You don't know what kinds of questions

to ask the photographer, you don't know

what kinds of photos you should be requesting,

you don't know how much it should cost.

Well, have no fear.

Malika Malhotra has you covered

in The Brand Photography Playbook,

and I'm gonna be reviewing this book for you guys today.

So this is the insider's guide to planning your photo shoot

and building a stand-out brand.

And let me tell you, it is so beautiful on the inside,

so well put together, so many amazing examples

of what good photography looks like.

This has been put together really, really well.

I really enjoyed this book, and I know that

this is something that, not only did I enjoy

reading through the first time,

but it's something great to kind of have on hand

to just dig through, because there's so many amazing

resources inside here, as well as tips and advice

for choosing your photographer.

The types of questions you should ask.

Malika did a really good job getting really in-depth

with the types of questions.

I gotta say, that was probably one of the things

that stood out the most to me inside of this book,

was the area where she put in all of the different questions

you should be asking your photographer,

and all the different things you should be

thinking about when it comes to

creating brand photography for your business.

It's not just show up, take a couple of snaps,

and good luck with that.

You know, she really breaks it down and thinks about

all the things that you're not thinking about,

because you're not a professional brand photographer.

It is absolutely brilliant, and I would say a must-have

for anybody who is running a business

where they need brand photography,

but aren't quite sure, first of all,

what brand photography is, second of all,

how to actually create and get good photos for your brand,

and what that actually encompasses, you know?

It's so much deeper than, hey, just,

let's put some lipstick on you,

we'll throw you in a fancy dress,

and stand you up against this wall.

Malika's approach, and she breaks down her actual process

that she works through with her clients,

is, you know, really in-depth.

The process is very comprehensive.

It's not just on the surface, it's deep,

and it is the next level.

And I guess that's the difference between having

good brand photos, and just regular, I guess,

photography, is she takes the time and effort

to work with her clients and really figure out

what their passions are, what's important to them,

you know, kind of where they're going in their business,

what are the things that make them unique

and stand out and different.

Because that's what's really gonna set you apart

from your competition when you have a business

that you're running and the only thing that people

get to see are your photos, or are your videos, you know?

Really creating that thing that differentiates you.

And it takes a really talented photographer

to be able to capture that.

One of the other things that I really, really

liked about this book was there's so many checklists,

and so many different areas where she literally

breaks things down, step-by-step.

And if you're anything like me,

you love a good step-by-step.

I love a good checklist, a good step-by-step.

I like to see everything kind of laid out.

I don't want to have to connect all the dots myself,

and she did a brilliant job laying everything out

inside of this book.

So I am highly recommending you guys check this out,

and I have a copy of The Brand Photography Playbook

for one lucky winner.

All you need to do is make sure

you're subscribed to this channel,

and then let me know in the comments below.

Are you a rising star, a leading lady or a leading man,

or a celebrity a-lister?

Good luck!

I will also include a link so you can go ahead

and check out Malika's book.

I'll include that below as well.

And I want you to remember you are someone's

reason to smile, so don't give up.

If you like this video, go ahead and like it

and share with all your favorite friends,

and I will see you soon.

For more infomation >> Brand Photography Playbook: Video Book Review - Duration: 4:09.

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