Thứ Năm, 9 tháng 2, 2017

Waching daily Feb 9 2017

In this video, I'm gonna show you

the best way to track and analyze your business statistics

using just a spreadsheet.

Hey, everyone.

Megan here from meganminns.com

where I help busy entrepreneurs like you

save time running their business.

As a business owner,

it's really important that you are collecting data

about your business growth.

This will allow you to see trends

and analyze what is and isn't working in your business.

Plus, you'll be able to make smart decisions

about what to do next.

That's why I'm going to show you

the exact spreadsheet and process I use

to not only gather and collect data

but to analyze it.

Okay, so now you're looking

at the business statistics tracking spreadsheet

that I use in my business.

There are three tabs that I'm gonna walk you through,

goals, growth and log.

And I'm gonna talk you through what you need to do

to track your statistics,

how you're gonna analyze them for your business

and I'll even show you how you can actually snag

these exact same spreadsheets

so you don't have to figure out all the formulas yourself.

So the first thing you want to do

when it comes to tracking your business statistics

is go ahead and set some goals.

What I track is my email list,

so the number of subscribers on my email list,

the number of followers on Instagram,

Twitter, Facebook for my business page,

that's important,

and my Pinterest followers.

For me YouTube is a big emphasis in my business right now

so I'm definitely tracking my YouTube subscribers

and I actually don't have a Facebook group right now

but one of my clients does

so I wanted to make sure that this was included

for tracking her business statistics.

And I know a lot of you do use Facebook groups

to help grow your business,

so I definitely wanted to include this.

Now you can actually change the names of these

to be whatever you want

if you want to track different things,

that's totally fine.

So what you'll want to do

is go ahead and drop in these goals.

So I'm gonna go ahead and drop in my goals

for these real quick.

Okay, so I just went ahead and dropped in

some demo goal numbers here really quick

and you can see that automatically,

this has been updated as well,

which is just great,

I love when that happens

and we're gonna actually come back to this tab

once we go through the other tabs

because really once you set your goals,

the rest of this is happening automatically

so we need to actually drop in some data

for us to see how this all plays out.

But the first thing you want to do

is set those goals.

Okay, so I'm actually gonna jump to this third tab,

the log tab,

because an essential part

of tracking your business statistics

is taking the time to actually log them.

Now, this spreadsheet has made it super easy.

It takes me just one or two minutes a week

or any time I go to log this

so it's very simple and very quick.

All you need to do is input the date,

so I'm gonna put today's date

and then go ahead and quickly drop in

however many subscribers or followers you have

on each platform right now.

Okay, so I just quickly dropped in stats

that are somewhat similar to mine

and then under notes,

since this is the first time I am tracking my notes,

maybe I would just put what I do on a recurring basis.

So what you'll want to do is set a recurring task

for how often you're going to log your data.

I like to do once a week

just because it's super easy

and I don't usually forget

'cause I just have a recurring task

in my project management system.

What I really want to emphasize

is that you should have some kind of frequency with this

because the more consistent you can be, the better

and really take advantage of documenting

what you're doing differently.

So maybe if there's one week

where I suddenly sent out three emails

because I was promoting something,

I would make a note of that

so I could see what else happened.

So definitely take the time to fill out the notes section.

You can see how quick and easy that was

for me to fill this out.

It's not a hard process.

So now we get to move to the fun tab called the growth tab.

What this spreadsheet is gonna do,

again you don't have to touch it,

it's happening for you automatically

it's gonna pull the last entry for each month

and it's gonna go and drop in whatever that number was here.

So maybe you logged once a month

or 10 times a month,

it's gonna pull that last piece of data for that month

and drop it here

and then it's also going to assess

your growth month to month

as well as your overall growth

from the first time you started tracking

to the last piece of data.

So you'll see this for each social media

or platform we're tracking

and then underneath

is a visual representation of that growth.

I'm a visual person so seeing spikes and decreases visually

helps me more.

So let's go ahead and jump over to the built out version.

So in this demo,

again, we just have some random numbers pulled in.

You can see our log is a little bit more fully flushed out.

You can see these random numbers.

Just looking at this log isn't as meaningful

as seeing it broken down in this growth.

So I can see some pretty consistent trends here.

Again, that's cause it's demo content,

so I was just kind of putting in some demo numbers

but let's say all of a sudden we spike here

to 1,800 email subscribers within a week.

I can see this spike really easily visually

and I can see it up here in the trends too

but it's much easier for visual, at least for me.

So I would look back at my business and be like,

"What did I do in September?"

'Cause this is the last day of August I was here

and the last day of September I was here.

So what did I do in September,

that caused such a big increase?

And I could come back over here and say,

"Oh, okay, I did three more videos

"and I did a new giveaway

"and I did this new challenge and I launched my course.

"Wow, no wonder I saw all this growth."

So this is where the notes really

become more powerful and meaningful

is you can go back and see

what caused certain spikes.

Okay, so that's the growth tab

and all of this, again, happens automatically

which is just my favorite part.

It's so fun to see it

and see it visual

and make it feel more tangible.

So if we go back to that goals tab

on our original spreadsheet

and if we come over here,

we can see where we're at.

So really when I'm looking at the goals tab,

yes, I can sit there and read every line if I want

but I'm really kind of looking over here

just to my current stat.

The last piece of data that was put in,

where does that leave me

and how far away am I from hitting that goal?

Okay, so that is how I track my business statistics.

I take the time on a weekly basis to log the statistics,

I look at the growth

and see how I'm doing for that month

and see where it's taking me

and what's working and what isn't working

and then I look at my goals.

This is always at a glance,

I quickly check in and just see how am I doing,

where am I plateauing,

what do I need to try something new.

I think that's one of my favorite things

to look at in the growth tab

is I can see really quickly

on a visual element with these charts

where am I plateauing

and am I okay with that.

If I'm not really growing that rapidly on Pinterest,

is that okay because I'm not focusing on it

or is that bad because I'm focusing on it

and everything I'm doing isn't working?

So definitely take the time to create a chart like this,

log your stats,

have some visual aids

that are making these assessments for you

and compare it all with your goals

and see how you're doing.

This is how you can really start

to take just basic follower numbers

and actually make smart decisions in your business

'cause you know where you're making an impact

and where you're not.

Now you know exactly how to track your business growth

but I understand if you don't want to take the time

to recreate this spreadsheet yourself.

So if you want to save yourself some time

and I'm sure you do,

then you can actually download these exact spreadsheets

right now.

Just click the link in the corner of this video or below

to find out more about how you can get these spreadsheets.

Now I want to hear from you.

Let me know in the comments below

if you're gonna be using these spreadsheets

to track your business growth.

And if you thought this video was helpful,

please subscribe,

share with your friends

and hit the like button below

so I know to make more videos like this.

I'll see you in the next one.

As an entrepreneur,

it's really smart,

no,

as an entrepreneur,

you really want to make,

okay, hold on,

should've written this part out in more detail,

okay, I'm on the struggle bus with this one.

Seven and a half minutes in

and I have recorded like one sentence.

Just making last minute notes,

wasting film and battery.

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FOR MONTHS.

THEY ARE CREATORS OF A WYPR

RADIO SHOW.

BRINGING SOME OF THE MANY UNTOLD

STORIES OF CHARM CITY RESIDENTS.

11 NEWS JASON NEWTON HAS THEIR

STORY.

JASON: LIFE MOVES FAST ON THE

2100 BLOCK OF EDMONDSON AVENUE.

SORT OF LIKE MS. JOYCE AT THE

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>> CAN I HELP YOU?

JASON AND KELLY AT THE BLOCK'S

: APPLIANCE STORE.

AND FOOTS AND SHORTY THEY RUN

THE CAR SHOP.

>> IT IS THIS HONEYCOMB OF

LIVES, ALL SEPARATED BY THIS ONE

ADJACENT WALL.

IT IS ALL OF THESE LIFE STORIES

HAPPENING SIMULTANEOUSLY.

JASON: AARON HENKIN AND WENDEL

PATRICK SPENT ABOUT A MONTH

POUNDING THE EDMONDSON SIDEWALK

FOR THEIR WYPR SERIES OUT OF THE

BLOCKS, ON ITS 9TH EPISODE.

>> I'M NOT IN THAT LIFESTYLE

ANYMORE.

>> I AM ONE OF PROGRAM THAT IS

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STILL FIGHTING THOSE DEMONS.

JASON: IT'S THEIR WAY OF GETTING

TO KNOW BALTIMORE INTIMATELY.

ONE HOUR OF RADIO, ONE CITY

BLOCK, EVERYBODY'S STORY.

>> FOR ME JUST THE IDEA OF

, HEARING STORIES FROM PEOPLE

WHO MAYBE PERHAPS NORMALLY DON'T

GET HEARD ON A REGULAR BASIS WAS

REALLY INTRIGUING.

>> I TRIED TO MAKE SURE I

IMAGINE THE EMOTION YOU ARE

HEARING IN THE STORY.

I ALSO TRIED TO INCORPORATE

SOUND FROM THE ACTUAL LOCATIONS.

>> IT IS UNUSUAL TO SEE SOMEONE

SHOW UP WITH NO AGENDA OTHER

THAN TO LISTEN INTENTLY WHILE

YOU TALK ABOUT YOUR LIFE.

JASON: KELLY HAD HIS SUSPICIONS.

I ASKED HIM WHY PEOPLE END UP

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>> THEIR LIVES HAVE CHANGED, YOU

KNOW WHAT I'M SAYING?

THE THINGS THAT THEY WERE DOING

THERE'S A STORY BEHIND THE

THINGS THAT THEY WERE DOING.

SO, NOW THAT THEY ARE DOING

SOMETHING ELSE IN LIFE, IT'S NO

PROBLEM.

JASON HE SOON FOUND, FOR THE

: FIRST TIME, SOMEONE JUST

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JOYCE DOWN AT SOULSOURCE

HAS ANOTHER THEORY.

>> CAUSE THEY'RE LOOKING FOR

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THEY ARE LOOKING FOR SOME TYPE

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PEOPLE WHO ARE TELLING STORIES

TELL YOU ABOUT STUFF THEY'VE

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MORNING.

JASON: HE TURNED HIS MIC ON OUR

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I SURPRISE MYSELF WHEN I SAID

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How To Come Up With Video Ideas - Duration: 3:54.

deciding to create video content for

your business is not only a great way to

build your authority but it's also a

great way to grow your community and

connect with them on a deeper level but

what do you talk about on your videos

today i want to share with you how you

can come up with video ideas any of

ideas will also work for blogging if you

just want to stick to blogging so hang

out and i'm going to go over three

different ways you can come up with

video or blog ideas

hey guys welcome back to my channel my

name is trena if you are new here i'm a

video content strategist and I provide

tips and tricks to online entrepreneurs

for how to create video content strategy

that works for them in their business if

you are subscribed to this channel yet

make sure you go ahead by clicking the

subscribe button below and also take me

out on social media I will put we're all

i'm at right up here so let's just jump

right into the ideas the first way you

can come up with video ideas

it's really think about your ideal

clients or customers pain point what are

they really struggling with whatever

they need your help with by creating

video content our blog based on their

pain point you're really reaching out to

them and they're able to grow a

connection with you and you're building

your authority because you're providing

help to a pain point that they're having

so you can find out these pain points by

you know emails but you get or

researching what people are posting in

facebook groups are online about

something they're struggling with that

revolves around your knees and start

looking around

they're seeing what it is if your client

or customer main pain points are unless

our crafting content ideas around those

specific pain points and how you can

help them through that next head to

youtube you're already here so go to the

search bar and start typing and an idea

that you have you didn't go to try to

predict what it is that you're going to

write out and whatever pops off and that

search bar are actual phrases that

people are already searching you can see

what it is that people are searching

relating to your knees

youtube giving it right to you and you

can also check out other people in your

niece that are on youtube and check out

kinds of videos they're making what type

of content they're creating for their

audience

now don't go copy their video but take

your content idea and making your own

provide your opinion or in a different

way but there's some great ways to

really come up with content ideas into

your ideal client want to hear and

finally playing out

ask your audience asked them on social

media what do they want to know more

about ask your email list what would

they like to have more information on

just plainly ask them what they want to

hear from you about they'll do the work

for you about continue your topics and

then me a video based on what they send

you through three different ways that

you can really come up with good content

ideas to help your ideal clients and

really attract a larger audience if you

want to learn how to create video

content just like this i have a

brand-new master class if you want to

check out more about this masterclass

with the step-by-step process on how to

get started with video content go ahead

and click the link right up here it also

be down in the description box below for

you to find out more information on this

masterclass I don't know what are some

ways you currently come up with content

ideas how do you come up with your blog

ideas how do you come up with your video

idea

share them in the comments below help us

all out let's get great ideas from each

other so that we never run out of ideas

for content if you like this video make

sure you give it a thumbs up share out

on social media the social share buttons

are down below the Twitter of the

Pinterest go ahead and share this video

there and as always thank you so much

for taking the time to watch my video

and i will see you next time right

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