- Are you doing videos for your business
or maybe you're thinking about doing videos
for your business, but you're not quite sure
where do you share these videos,
to find your ideal client
so that your ideal client finds you?
Hi there!
I'm Tracey Rose from TraceyRose.com
and in today's video I want to share with you
six places that I share my videos
to get exposure for my business.
Now, one of the things I think you have to work at
in the beginning is where are your ideal clients,
where are you going to get your leads from.
Say, someone who has a very very young audience
may be wanting to use Snapchat or Instagram
or Facebook for their business.
Now, I'm specifically doing videos for home business
and small to medium business, people who want
to build their business online,
so I know that I like to share my stuff
on YouTube, LinkedIn, and Facebook most of the time.
Now, when I do a video, the first place
that I upload it to is YouTube,
and I do a series of steps which helps me
optimise those videos, so putting in keywords,
putting in the description properly,
doing a few other steps that I do
when I specifically upload to YouTube.
I then go and press all the little social share icons
on the actual YouTube video.
Then I head on over to my LinkedIn profile
and that's where I can upload to my own profile,
but I'm also a part of a collection of LinkedIn groups
where I share that content.
Now, I did get a little tip the other day
from my friend Lisa Macqueen, she is from Cleaning Marketer,
and she talked about how she shares
a lot of content over and over,
at least five pieces of content per day,
on her LinkedIn profile,
and that's where she gets a lot of her clients.
Next step I head on over to Facebook,
which is where I spend a lot of my time on social media,
and I upload it, first of all, to my business page.
The next thing that I do is I boost the post
so I do a Facebook boosted post.
Now, if you don't have a big audience on Facebook
you might be wanting to be running
a Facebook likes campaign as well
to make sure that your audience
is always building with new people.
This can be done just with $5 a day,
it is super super simple.
Now, the other thing that I do which has got me
a tonne of leads in sales and clients
is going and posting in Facebook groups.
I've actually done this in two different niches.
Now, if you go onto Facebook, you find specific groups
that are specific to your niche,
or where you know that your ideal client
is going to be hanging out, so it might be
local moms groups, it might be local business groups.
I have about a list of 100 home business groups
that I post in every time I do a video.
In fact, I don't even do it,
I get a virtual assistant to do it for me.
And the other thing that is super powerful
is, of course, Facebook ads.
Facebook ads are killer right now
so have a look into doing those.
So it's all great to do videos,
but if you don't distribute them properly
people are just not gonna see your videos.
So making sure that you are sharing
and distributing your video well and consistently
will make a huge difference
in the exposure your videos get.
So I hope this video has helped you,
you've got some value out of it.
You may want to share it with someone who is also trying
to use video to get exposure for their business.
And if you want some more training on marketing and mindset,
head over to my website TraceyRose.com,
and I will see you in the next video.
Bye!
(light music)
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